Purdue University’s Krannert School of Management landed in the 45th spot this year, down slightly from last year’s 42nd place. The last few years’ rankings are much more reflective of the B-school and much farther up than 2020’s 89th ranking, which was due to Krannert not meeting the minimum alumni response rate. Krannert had an acceptance rate of 74.65% this year, slightly less selective than last year’s 71.35%, and still less selective than the previous year’s 58%. The average SAT score stayed relatively steady at 1267, just slightly lower than last year’s score of 1277.
Employment-wise, Krannert performed very well despite the effects of the COVID-19 economic downturn.
Some 86% of the Class of 2021 landed a business-focused internship before graduating, down slightly from the impressive 92% of the Class of 2020 that the B-school held the previous year. The internship rate has been holding nearly steady, with the Class of 2019’s rate of 91%.
Some 93.63% of the Class of 2021 secured full-time employment within three months of graduation, nearly identical to last year’s 93.86%, both just under 1% less than 2019’s 94%.
Much of the success of Krannert can be attributed to the B-school’s integrated degree offerings and strong emphasis on learning through real-world, hands-on experience.
KRANNERT DEGREE OFFERINGS
Krannert students can choose from a variety of majors including: General Management, Industrial Management, Accounting, Economics, Marketing, Finance, and Supply Chain, Information, and Analytics. Krannert recently made a change to Non-STEM degree offerings by reducing the number of calculus requirements and placing greater emphasis on data analytics.
In Fall 2021, the Industrial Management program was replaced by the Integrated Business and Engineering (IBE) program. The new program, which is in partnership with Purdue’s College of Engineering, gives students a truly integrated hybrid degree that incorporates basic engineering, basic management and project courses that emphasize real-world application and teamwork collaboration. Students are selected for the program on the basis of their interest in interdisciplinary work. Additionally, IBE students have access to select seminars that feature the latest in engineering and management practices.
IBE is a program that is unique to Krannert’s offering as a B-school. By leveraging the prestige of Purdue’s College of Engineering, Krannert offers students interested in both business and engineering a truly integrated degree that is likely to impress future employers. Demand for the IBE degree has been high; the first fall 2021 Class nearly doubled its target enrollment with 88 quality students, and applications for the second class are up more than 20% compared to last year’s.
REAL-WORLD, HANDS-ON LEARNING
A majority of the degree offerings at Krannert incorporate opportunities for students to get real-world, hands-on project experience. For instance, the “Mergers & Acquisitions” course gives students an in-depth view of the major aspects of merger and acquisition transactions from deal strategy and deal analysis to deal design. The course is designed around readings and case study analysis with a core final project component that includes a detailed analysis of a merger.
“I believe this project has prepared me for the success in my interviews with brokerages and Investment banks,” one 2018 alumni said in regards to the Mergers & Acquisitions valuation project.
Many B-schools require students to work on projects that emphasize real-world, hands-on learning. But, at Krannert, these experiences go beyond just required course projects. One 2018 alumni recalled the strong support of Krannert faculty in helping the alumni to start a business.
“I was able to engage with different professors, from distinctly different disciplines within business each year at Purdue,” the 2018 alumni told us. “Most notably, a professor offered to walk me through the steps of founding my first business. He patiently spent more time with me than I could ever afford, and in the process, he introduced me to other professors at Krannert who made a dream a reality. His course content directly led not only to the idea, but also to so many wonderful tangents.”
These types of experiences and the variety of opportunities to gain hands-on, real-world experience are what make the Krannert education unique. Many alumni reported unique opportunities to apply their business knowledge and gain real world experience.
“We got to participate in helping small businesses solve real life problems,” another 2018 alumni said. “This has allowed us to observe how improving a small aspect of a business can be essential in ensuring the smoothness of an overall operation.”
“Throughout my business school experience, there were countless opportunities to participate in group projects, presentations, case studies, simulations, etc.,” another 2018 alumni said. “I had the opportunity to participate in many of these opportunities and I felt that these experiences were what prepared me best for ‘real world’ work experience.”
Overall, the Krannert School of Management is best characterized by its truly integrated business degree offerings and variety of opportunities for students to engage in hands-on, real-world learning. The program is best suited for students not too keen on studying just “one” field, but rather exploring all facets that the world of business has to offer.
“All projects done in classes were extremely helpful as they taught us the real world applications of textbook concepts. However, a ‘signature experience’ that was a key part of my business education was participating in business case competitions. Various companies would present us with cases, and we had to come up with real business solutions addressing how the companies could tackle the challenges associated with the cases, and enhance their market positions. Participating in these competitions not only taught me how to apply my conceptual knowledge in the real world, but I also landed an internship with one of the companies!”
“I was able to study in Florence, Italy and Madrid, Spain for a summer which taught me an immeasurable amount about other cultures and myself. The friendships and connections I made in the study abroad program are still very strong to this day. The diverse experience it provided me with was instrumental and helped me land my first internship with Arrow Electronics and my first job with John Deere. Because of my positions with John Deere in low cost of living locations I was able to pay off my student loans in roughly 2.5 years.”
“Internship study abroad in London. Allowed me to gain business experience in an international setting and helped me get an International Business concentration.”
“I was involved in case competitions that I believe helped my growth both as an individual and a business student.”
“I had been on several trips and also got a Finance internship with Cummins Inc, where I got to work on major projects for the Memphis ReCon Plant. I was also the VP of Member Development for the ASCEND chapter of Krannert School and once we had attended a conference in Chicago where we met career professionals who prepared us for the job market through activities such as mock interviews and resume revision sessions. I thought the conference was a pleasant way to get career-ready.”
Where The Class of 2020 Went To Work:
- Amazon – 12
- NTT Data Services – 11
- PepsiCo – 10
- Crowe – 9
- PwC- 7
- Accenture – 5
- BKD – 5
- EY – 5
- KPMG – 5
- JPMorgan Chase – 5