The Martin J. Whitman School of Management at Syracuse University landed at No. 34 in the 2023 rankings, no change from last year. The school has held its place up 14 spots 2021’s No. 48 ranking. Whitman had a slightly more exclusive acceptance rate of 46.21% for the Class of 2023, compared to last year’s 48.02% for the Class of 2022. The average SAT score was 1331, up significantly from last year’s 1298. Overall, the B-school placed the highest in the career outcomes category, coming in 32nd place, up one place from last year’s 33 in the category. The B-School placed 41st in the Admissions category, and 56th in Academic Experience.
Whitman has been trending upward for many years now, improving employment-wise with 90.49% of the Class of 2023 securing a full-time position within three months of graduation, up a few percentages from 89.61% for the Class of 2021 and nearly 11% from 2020’s 78.67%. Internship prospects remain as high as they can be, with 100% of the Class of 2023 landing a business-focused internship before graduating – a record the school has held for the past four years in a row.
In total, Whitman undergraduate business students can choose from 10 different majors including Accounting, Business Analytics, General Accounting, Entrepreneurship, Finance, Marketing, Management Studies, Retail Management, Supply Chain Management, and Real Estate.
One of the differentiating factors of the Whitman education is its Goodman IMPRESS Program, which focuses on soft-skill development for all Whitman students through extracurricular activities.
Every new Whitman student is delegated to one of four groups, or virtual “houses:” Adams, Harrison, Marshall, and Waverly. Each of these houses has its own insignia and is led by a faculty house mentor who guides students through their first business courses.
Student houses participate in a variety of extracurricular activities for which they will be rewarded with points, and every student is involved in two ongoing challenges – a personal challenge and the house challenge. Like a B-school version of the Harry Potter Hogwarts Houses, Whitman’s IMPRESS program is a creative, fun, and quantifiable way for students to develop and showcase their soft-skill competency.
“SHARK TANK” STYLE CAPSTONE EXPERIENCE
Some 85% of 2019 alumni that we surveyed reported engaging in at least one “signature experience” that was a key part of their business learning at Whitman, and for an overwhelming majority of Whitman alumni, that experience was the senior capstone project.
Student teams enter the pitch competition where they are challenged to come up with an innovative product or service and create a full business plan to successfully bring it to market. Students work in cross-functional teams across all business majors from finance to marketing to supply chain management. At the end, the teams pitch their plan to a panel of local business owners and professionals and are scored, similar to the show “Shark Tank.” Winning teams receive a grant and can put it towards launching their business idea.
“You learn the ins and outs of being an entrepreneur, receive hands-on experience in presenting to executives, communication and team-building skills and the list goes on,” one 2018 alumni told us. “Definitely a unique experience, that I can say from speaking with friends who attended other universities, is not one every college student participates in or has the opportunity to.”
“It was a great chance to push ourselves to put all of the business, finance, accounting, supply chain, and marketing knowledge to the test after having taken many of those classes previously,” another 2018 alumni said.
Overall, the Whitman program is ideal for a business student who wants to develop an impressive set of technical and soft business skills through healthy competition. It doesn’t hurt to love Harry Potter or Shark Tank either.
“Whitman students are required to participate in a capstone project that focuses on bringing together all majors, inventing an original product or service, and moving through ideation, to raising capital, marketing, production, distribution, and liquidation. All of this leads to a series of final pitches (think “Shark Tank”) to a panel of judges. As a supply chain major, I actually created a global distribution plan for our product. There were many long nights running through the details of our cost sheet, researching sources & logistics companies, and networking with experts in our field. Many students have gone on to launch their products as entrepreneurs after graduating, and while we could have done the same, I was so happy to have ended the experience knowing that it WAS possible to build something from the ground up. It was an incredible responsibility and a lesson in ownership.”
WHERE THE CLASS OF 2020 WENT TO WORK:
- EY – 23
- Deloitte – 15
- Macy’s – 10
- PwC – 10
- KPMG – 6
- Bank of America Merrill Lynch – 5
- Bloomberg – 5
- Citi – 4
- Amazon – 3
- Raytheon – 3