“Creative thinker, eye for detail. Sees the world through a pen, a lens, and an airplane.”
Fun fact about yourself: In 2017 completed a 365 project where I took one picture each day, for the entire year.
Hometown: Mount Laurel, New Jersey
High School: Lenape High School
Minor: International Business
Favorite Business Course: Consumer Behavior
Extracurricular Activities, Community Work and Leadership Roles During College:
American Marketing Association, Chapter President
The Bull, Bear & Lion Student Newspaper, Staff Writer
School of Business Peer Mentor
Alpha Xi Delta Fraternity, Colony Member and Social Media Chair
Center for Global Engagement Peer Advisor
Beta Gamma Sigma
Alyssa Ruggieri ’09 Scholar Award Recipient
CARE National Conference Scholarship Recipient
Where have you interned during your college career?
Oxford Communications, Lambertville, NJ, Account Management Intern
Spark Creative, Collingswood, NJ, Marketing Intern
Where will you be working after graduation? Still to be determined.
What did you enjoy most about your business school? The relationships I have built with the different faculty members in the School of Business. Everyone is so welcoming and willing to go above and beyond to help with absolutely anything.
“If I didn’t major in business, I would be majoring in or studying…Psychology because I have always been so fascinated by the way people think and make decisions. I took AP Psychology in high school and really enjoyed it.”
What has surprised you most about majoring in business? Everyone always says business is all about connections, but the truth of that really hit me when it came time to find an internship. It still surprises me how one connection can open up so many opportunities.
Who most influenced your decision to pursue business in college? The suggestion to study marketing actually came from my dad. He works in business, and knew of the opportunities that came with a college education in business. He thought marketing would be a good fit for me because there is a creative side to it as well. And still today that’s the reason I love marketing as much as I do.
Which academic, extracurricular or personal achievement are you most proud of? I’m really proud of the transformation our chapter of the American Marketing Association (AMA) has gone through during my time as President. The organization has more than doubled in size, and for the first time in four years, our chapter attended the International Collegiate Conference in New Orleans. We have organized and attended several speaker programs, conferences, agency visits, and workshops each semester, and have received incredible support from the School of Business. My goal was to make AMA a resource and a connection place for marketing majors. The most rewarding feeling was looking at an overflowing classroom of people at our first meeting of this year. I couldn’t stop smiling.
Which classmate do you most admire? I always appreciate the group projects with classmates who are as equally determined to make the project the best it can possibly be. It really makes a difference in not only the group’s performance, but you learn so much from each other along the way.
Who would you most want to thank for your success? My mom and my dad. It is for the opportunity they have given me to pursue an education; for their confidence and support; and for all the drives up to school just to get a cup of coffee.
What would your theme song be? “Sleep on the Floor” by the Lumineers. I love to be spontaneous and travel, and I love to put myself in challenging and new circumstances. The song really embodies the passion that comes with getting out of your comfort zone, living simply, and just seeing the world.
What are the top two items on your bucket list? Go on a trip to Africa, and hike Machu Picchu.
Favorite book: Lean In by Sheryl Sandberg
Favorite movie: 27 Dresses
Favorite vacation spot: Anywhere in Europe.
What are your hobbies? Photography (my camera comes with me everywhere), writing, reading, and traveling.
What made Kaelyn such an invaluable addition to the Class of 2018?
“Kaelyn truly represents the best at TCNJ. She is a strong student who has consistently distinguished herself both in the classroom and in extra-curricular activities. She has served in many leadership positions, including research assistant, underclass mentor, and club president, but most importantly she demonstrates a character that allows her to stand out. Kaelyn is honest, highly motivated, reflective, and kind. I have personally seen Kaelyn grow from a hardworking freshman into a confident, globally conscious young woman ready for the challenges that await her.”
Dr. Karen Becker-Olsen
Associate Professor of Marketing & Interdisciplinary Business