The Michael F. Price College of Business at the University of Oklahoma ranked at No. 60 this year. Price College fell three spots behind from last year’s 57th place but is still up quite a bit from finishing No. 75 in 2019. The B-school had a slightly less stringent admissions process this year with an acceptance rate of 71.13% and an average SAT score of 1236, compared to last year’s acceptance rate of 62% and average SAT score of 1228.
Despite falling behind in this year’s rankings, Price had an impressive improvement in employment and internship outcomes. The B-school managed to overcome the challenges of the COVID-19 economic downturn with 91.01% of its Class of 2020 securing full-time employment within three months of graduation and 68.58% landing a business-focused internship before graduating, both increases from last year’s 87.18% employment and 65.67% internship outcomes.
Price’s undergraduate program is designed to give students a competitive edge in the world of business. From relevant course material to unique opportunities, such as the Integrated Business Core Program, the B-school ensures that its students are job market-ready come graduation day.
HIGHLY RELEVANT COURSE MATERIAL
Price undergraduates can choose from 12 majors including Accounting, Economics, Energy Management, Entrepreneurship, Finance, Healthcare Business, International Business, Management, Management Information Systems, Marketing, Sports Business, and Supply Chain Management.
No matter what they choose to major in, Price students are given an education that challenges them to understand business from a real-world perspective. In survey responses from 2018 alumni, an overwhelming number highlighted the relevance of the education at Price.
“Working in a large group over an idea that we presented to the whole class,” one 2018 alumni told us. “Taught teamwork and where people excelled in certain areas. Also went over business case studies that were very interesting and relevant in today’s business environment.”
“Having to research real-world topics and apply them to our projects made them more relatable,” said another.
“My capstone project was to run a fictional airline with a team made up of fellow students who specialized in relevant fields of accounting, HR, administration, and supply chain management,” another 2018 alumni reported. “Using a simulation program, we competed with other student-run airlines for contracts and business at simulated airports. We could focus on the public and/or private sector. My team ended up as the most profitable by the end of the semester. Working with my team was rough at times, but the experience of working together to get a larger task done effectively was invaluable to me.”
INTEGRATED BUSINESS CORE PROGRAM
One of the cornerstone programs at Price is the First Fidelity Bank Integrated Business Core (IBC) Program. Students in the First Fidelity Bank IBC program receive hands-on, real-world, experiential training in launching a successful business. The experience is truly end-to-end with students experiencing every aspect of business including accounting, financial analysis, market analysis and advertising, supply chain, website development and design, employee/employer relationships, and the business regulatory environment.
A number of 2018 alumni that we surveyed highlighted the IBC program as a key part of their business learning at Price.
“The IBC program gave me invaluable experience with managing company finances and culture,” one 2018 alumni said. “It involved enough pressure and realism to allow me to make dozens of mistakes from which I learned.”
“Through this program, we went through the entire process of building and working in a company (elect a board of officers, develop product, obtain a bank loan, sell product, etc.),” another 2018 alumni said. “This was a great introduction to how a business works, and the complexity of operating a company. I believe this is a valuable experience that allows students to apply the business concepts taught in coursework, and apply them to the pseudo-real world.”
“I was the president during my time in the First Fidelity Bank IBC program,” said another 2018 alumni. “Here I received hands-on, real-world, experiential training through simulated business opportunities inside and outside of the classroom. Starting with the formation of a company, we brainstormed product ideas, performed market analysis, managed employees, and discovered legal implications of business transactions associated with a plethora of day-to-day business dealings.”
The IBC Program is a unique opportunity that helps differentiate Price because the experience is truly comprehensive. Students are exposed to every facet of launching and managing a business and go beyond simply understanding their chosen field or major. By the time they graduate, Price students are ready to not only excel in their own role, but are able to understand how other roles function within an organization as well.
With the B-school’s relevant course material and strong opportunities to apply business knowledge, it makes sense why Price students were able to overwhelmingly secure employment despite an economic downturn. Price does more than just teach its students business, it gives them a true competitive edge to excel in the business world.
“As part of our capstone class, we were able to participate in a simulation of starting our own business in the local area.”
“Governor’s Cup for Entrepreneurship majors was an absolute blast. Best part of my college experience, for sure. Competition and teamwork.”
“The Energy Management program is unique. If I were to go back and do it all again, I wouldn’t hesitate in my choice.”
Here are the top employers for the Class of 2020:
- Paycom – 21
- Deloitte – 17
- EY – 16
- Accenture – 13
- PwC – 13
- KPMG – 10
- ConocoPhilips – 7
- AT&T – 6
- ExxonMobil – 6
- Ryan, LLC – 6