2021 Most Disruptive Business School Startups: El Maletín, University of Texas (McCombs)

El Maletín

University of Texas, McCombs School of Business

Founding Student Name(s): Fabrizio Mata

Brief Description of Solution: This is a business newsletter for Latin American entrepreneurs, young professionals, and business students. The idea is that throughout the audience built through the newsletter we’ll gain traction to launch new products, such as podcasts and other media brands, that eventually empower the Latin American business environment.

What led you to launch this venture? Business media in Latin America is outdated and in need of disruption to appeal to younger generations.

What has been your biggest accomplishment so far with venture? It has been the feedback we have received from our subscribers. We’ve had people tell us this was the tool they needed to have a practical way to start their day informed. Younger people, usually students, have also told us that they’re learning really valuable information for their majors and learning about new topics and their importance, such as remittances from Mexican nationals that live in the U.S.

How has your business-related major helped you further this startup venture? Learning financial theory has helped me develop a systematic approach to describe the current market events better, therefore improving the clarity of my writing in the different newsletters.

Which business class has been most valuable in building your startup and what was the biggest lesson you gained from it? I was accepted into the 40 Acres Founders Program, and the most important thing I gained from it is that it gave me a true framework to follow in order to determine product-market fit along with customer interviews.

What business professor made a significant contribution to your plans and why? Amanda Golden. She led the 40 Acres Founders Program. Through her valuable feedback and weekly lectures, I was able to view what the most reasonable next step was for my startup at all times.

What is your long-term goal with your startup? Disrupt Latin American business media and use our platform to empower other Latin American companies and entrepreneurs. The end game is to show the world how underrated Latin America is.

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